The State of Direct-to-Consumer Entertainment Marketing
Thursday, February 18, 2021
| 12:30 PM - 1:30 PM | US Eastern |
| 11:30 AM - 12:30 PM | US Central |
| 10:30 AM - 11:30 AM | US Mountain |
| 9:30 AM - 10:30 AM | US Pacific |
| 5:30 PM - 6:30 PM | UTC |
About this Event
Discovery Inc., IMDb TV, Showtime, PBS and Invoke executives join Variety’s Todd Spangler in the Variety Streaming Room for “The State of Direct-to-Consumer Entertainment Marketing” panel uncovering strategies, research tools and new technologies marketers are adopting to promote programming in the competitive direct-to-consumer entertainment landscape.
Panelists include Josh Kovolenko, SVP Marketing, Discovery, Inc.; Eric Ratchman, Global Head of Business, IMDb TV; Ira Rubenstein, Chief Digital and Marketing Officer, PBS; Puja Vohra, EVP Marketing and Strategy, Showtime Networks and Gigi Wang, CEO, Invoke.
About the Speakers
CEO, Invoke
SVP Marketing, Discovery, Inc.
Global Head of Business, IMDb TV
EVP Marketing and Strategy, Showtime Networks
Chief Digital and Marketing Officer, PBS
CEO, Invoke
SVP Marketing, Discovery, Inc.
Global Head of Business, IMDb TV
EVP Marketing and Strategy, Showtime Networks
Chief Digital and Marketing Officer, PBS