VARIETY STREAMING ROOM PRESENTED BY invoke. BIG QUAL DECISIONS

The State of Direct-to-Consumer Entertainment Marketing

Thursday, February 18, 2021

12:30 PM - 1:30 PM US Eastern
11:30 AM - 12:30 PM US Central
10:30 AM - 11:30 AM US Mountain
9:30 AM - 10:30 AM US Pacific
5:30 PM - 6:30 PM UTC

About this Event

Discovery Inc., IMDb TV, Showtime, PBS and Invoke executives join Variety’s Todd Spangler in the Variety Streaming Room for “The State of Direct-to-Consumer Entertainment Marketing” panel uncovering strategies, research tools and new technologies marketers are adopting to promote programming in the competitive direct-to-consumer entertainment landscape.

Panelists include Josh Kovolenko, SVP Marketing, Discovery, Inc.; Eric Ratchman, Global Head of Business, IMDb TV; Ira Rubenstein, Chief Digital and Marketing Officer, PBS; Puja Vohra, EVP Marketing and Strategy, Showtime Networks and Gigi Wang, CEO, Invoke.  

About the Speakers

speaker
Gigi Wang

CEO, Invoke

speaker
Josh Kovolenko

SVP Marketing, Discovery, Inc.

speaker
Eric Ratchman

Global Head of Business, IMDb TV

speaker
Puja Vohra

EVP Marketing and Strategy, Showtime Networks 

speaker
Ira Rubenstein

Chief Digital and Marketing Officer, PBS

CEO, Invoke

SVP Marketing, Discovery, Inc.

Global Head of Business, IMDb TV

EVP Marketing and Strategy, Showtime Networks 

Chief Digital and Marketing Officer, PBS